OVERVIEW

 Created year-long retail programming inline with General Markets "Live for Now" national campaign for
Multi-Cultural markets.
 
 
BARRIER
 
Coca-cola reigns the Latino market while fruit flavored soda is the more popular choice amongst the AA market.
 

CHALLENGE

Create scaleable, cross-tie programs that help retailers increase basket ring while providing Pepsi with
more floor space to be top of mind during special holidays & Sporting Events.
 
 
 
 
Digital illustration showing the grandness of Super Bowl XLIV in Miami.
Scaleable POS kit support to fit retailer's needs and space
Mother's Day
"Pour some Love" these Holidays.
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